Where great brands
meet the right voice.

At Persa Consulting, we connect global brands with world-class talent to create partnerships that resonate, from deal structuring to final activation.

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What We Do

Deal-making with precision.

We operate at the intersection of brands, entertainment, and culture, brokering partnerships between iconic companies and the talent that moves audiences. Every deal we structure is built on deep industry knowledge, trusted relationships, and a relentless focus on value creation for both sides.

Talents We Work With

Influencers & Content Creators

Instagram, TikTok, YouTube, Streamers

Professional Athletes

Football, basketball, tennis, MMA, F1

Music Artists

Singers, Rappers, DJs, Producers

Actors & Entertainment

Cinema, TV series, Hosts, Comedians

Gaming & Esports

Twitch streamers, Pro players, Gaming creators

Models & Fashion

Top models, Fashion influencers, Designers

Entrepreneurs & Business

Public CEOs, Investors, Business coaches

Lifestyle & Travel Creators

Travelers, Fitness & wellness, Food creators, Lifestyle vloggers

Our Process

From brief to signed deal.

You are a Brand

We leverage one of the largest talent networks in the industry built on years of experience, personal relationships, and exclusive partnerships with leading talent agencies in the United States. This gives us access to talent worldwide, with fast direct responses and preferential rates.

You are a Talent

Benefit from an exceptional international network of brands across a wide range of sectors fashion, jewelry, tech, food & beverage, automotive, beauty, and more ready to collaborate with the right profiles.

1

Brief & Discovery

We understand your goals, budget, audience, and deal-breakers before identifying any candidates.

2

Sourcing & Matchmaking

Using our network across major agencies and direct talent relationships, we surface the right fit.

3

Negotiation & Structuring

We handle deal terms, contract architecture, and compliance, protecting both sides of the table.

4

Close & Activation Support

We remain involved through signing and activation to ensure seamless execution.

Trusted Partners

APM Monaco
HADID WINE
The D'Amelios
Visit Qatar
Visit Monaco
Formula 1

Services

Tailored for brands and talent alike.

For Brands

Brand Partnership Strategy

We identify and secure the ideal talent to represent your brand, matching values, audience, and commercial goals with precision.

  • Talent identification & vetting
  • Campaign concept alignment
  • Contract negotiation & deal structuring
  • Union & regulatory compliance
  • Activation oversight
  • Rights & usage management
For Talent & Agencies

Curated Brand Opportunities

We bring brand-side mandates directly to talent teams, presenting deals that align with the artist's image and commercial ambitions.

  • Brand mandate sourcing & presentation
  • Deal term advisory
  • Multi-service contract support
  • Cross-border deal expertise (EU, US, LATAM)
  • Long-term ambassador structuring
  • Confidential deal intermediation
For Brands

Licensing & Co-Branding

Beyond one-off campaigns, we structure co-branded products, capsule collections and co-signed lines, turning a partnership into a lasting commercial asset for both the brand and the talent.

  • Capsule & limited-edition collections
  • Co-signed product lines
  • Licensing & royalty structuring
  • Long-term IP partnerships
For Talent & Agencies

Event & Live Activations

High-profile event integrations at the intersection of luxury, sport, and culture, from Formula 1 paddocks to international fashion weeks.

  • Live event talent placement
  • Co-branded activation design
  • Tourism board & institutional partnerships
  • Content production coordination

Portfolio

Selected partnerships we've brokered recently.

HADID Wine x Château Darius
Celebrity Partnership

The Hadid Family

A distinctive lifestyle partnership connecting premium wine label Château Darius with one of the world's most iconic families in fashion and culture.

Sold out in under 2 months · 50+ placements

Dixie D'Amelio APM Monaco Ambassador
Brand Ambassador

Dixie D'Amelio

A multi-year Global brand ambassador agreement positioning Dixie D'Amelio as the face of APM Monaco across global campaigns in 450+ stores and online.

2-year global deal · 450+ boutiques

Charli D'Amelio APM Monaco
Live Event

Charli D'Amelio

A landmark activation at the Monaco Grand Prix uniting the world's most followed female TikToker with jewelry brand APM Monaco.

10M+ views in days

Dixie D'Amelio Coachella 2026
Live Event

Dixie D'Amelio

A high-visibility event activation bringing APM Monaco into the cultural epicenter of Coachella 2026 with the world-famous TikToker.

Full-week Coachella activation

About

The people behind the partnerships.

Darius Pommier, Founder of Persa Consulting

Darius Pommier

Founder, Persa Consulting

Darius holds a double Master's in Finance from King's College London and has spent over a decade building deals at the intersection of luxury, entertainment and brand strategy. Having lived and worked across the US, Europe and the Middle East, he has advised investment funds, government entities and hospitality groups, and partnered with international companies to build a genuinely global network.

That network runs deep: direct relationships with leading US talent agencies, hands-on experience structuring multi-year ambassador agreements, licensing deals and live activations for international brands, and a track record building and scaling an international luxury label from zero to a sold-out global launch and 50+ prestige placements worldwide, covered by Forbes, Bloomberg, The Times and Sky News.

He is surrounded by a hand-picked team of entertainment specialists, working alongside seasoned finance professionals and some of the most respected law firms in the entertainment industry, ensuring every deal Persa touches is structured, negotiated and protected at the highest level.

Persa Consulting was built on a simple premise: the best brand-talent partnerships aren't found through cold outreach or agency decks. They come from relationships built over years, and from someone who has sat on both sides of the negotiating table. That's what Darius brings to every deal Persa structures.

“I’ve built brands, not just brokered them. That’s the difference when I sit across the table for a client.”

As featured in

Forbes Sky News The Telegraph Bloomberg The Times Financial Times Cosmopolitan

Contact

Let's build something exceptional.

Whether you're a brand looking to activate with the right talent, or a manager with a client ready for the right opportunity, we want to hear from you. We are the bridge between European luxury, American culture and the Middle East, an independent brokerage connecting iconic brands with world-class talent across three of the world's most influential markets. Operating from New York to London, Paris to Dubai, we structure deals that cross borders and cultures.

Email

contact@persaconsulting.com
Europe Paris / London eu@persaconsulting.com
USA NYC / LA us@persaconsulting.com
Middle East Dubai dubai@persaconsulting.com

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